Motivation toward water consumption in mexican population

Abstract

We carry out an adaptation of the Motivation Scale Toward the Environment (Pelletier, Tuson, Green-Demers, Noels & Beaton, 1998) guiding it specifically to water conservation. For such reason we apply a survey to an intentional sample of 350 students with ages between 16 and 30 years old belonging to a public university from Mexico City. By means of the employment of an exploratory factorial analysis we obtained two dimensions that were denominated like a) self-determined motivation and b) no self-determined motivation. We ratified this bifactorial structure with confirmatory factorial analysis, which evidenced enough fit indexes. The obtained results suggest us that the sample analyzed only identifies two motivation types in contrast with specialized evidence that reported six dimensions in this scale (e.g. Villacorta, Koestner & Lekes, 2003). Therefore we suggest to deepen the study line regarding the motivation types.